The Sony Ericsson Elm phone has been named the most sustainable handset on the market. The UK’s first sustainable rating system for mobile phones, O2’s Eco rating, awarded the Sony Ericsson Elm phone 4.3 out of 5 for its green credentials.
Amongst 65 mobile phones, from six manufacturers, the Sony Ericsson Elm phone was measured for its environmental impact, how it helps people lead more sustainable lives and Sony Ericsson’s ethical performance as a manufacturer. In total five of the top 10 mobile phones in the rating were designed by Sony Ericsson.
The Sony Ericsson Elm phone is part of Sony Ericsson’s GreenHeart range of mobile phones and accessories. The GreenHeart portfolio spearheads Sony Ericsson’s commitment to making a real and substantive impact to green innovation, which will see benefits brought to the environment, consumers and mobile operators. The GreenHeart strategy will eventually see the greening of the manufacturer’s entire portfolio – as announced in June 2009.